Why is software-driven innovation essential to becoming an Industry 4.0 winner?

2019-01-08T14:35:15+02:00November 25th, 2018|Categories: Featured|Tags: , , , , , , , , |

Why is software-driven innovation essential to becoming an Industry 4.0 / Smart Industry winner? In this 5 minute pitch, Robert Howe describes the challenges that face companies wanting to succeed at industrial digitalisation and where to go to find out more.  Prefer text? The speaker notes of the presentation follow below the video. https://vimeo.com/302710149 Digitalisation [...]

What is software-driven innovation?

2018-10-23T20:20:11+02:00September 25th, 2018|Categories: Featured|Tags: , , , , , , |

For decades, innovation has been driven by hardware with software consigned to an enabling role. Today, the move towards large-scale digitalisation is reversing these roles, with software driving innovation and hardware becoming increasingly commoditised. A new generation of smart systems is set to emerge based on software-centric technologies such as the industrial internet of things, [...]

The “Soft” in Software is an Illusion

2018-10-08T18:55:28+02:00October 8th, 2017|Categories: Latest Publications|Tags: , , , , |

One of the biggest fallacies of our time is that software is indeed “soft”. For the last thirty years I have continually heard that it’s hardware that costs money, that it’s hardware that adds value, that it's hardware that the customer buys. I once worked in a development group that had 30 people working [...]